Sunday, January 15, 2012

AMD is about to lend CPU and antagonism of GPU integrated advantage Nvidia

Introduction: The United States " Forbes " magazine network edition published pair of AMD CEO heart to overcome · Mayer Er today (the special interview of Dirk Meyer) . Plum Ye Er is mentioned in the interview, the opportunity that consume most popular selling dog stairs s class PC market is very great, but the experience of this one market can be used to office domain likewise, besides, this company still will develop CPU and GPU(graph processor adequately) integrated advantage, antagonism Nvidia.



It is article full text below:



Should competing with Intel is a formidable task for certain, so to AMD, forget very easily such a bit: Intel is not his only competitor. usb harddrive enclosure



Since since buying ATI of graphical chip manufacturer 2006, AMD established competitive relationship with Nvidia. Although AMD faces many di dvd discovery 4 fficulty at first, but it depended on chip of new generation graph to recapture partial lost territory from inside Nvidia hand afresh again last year.



The AMD hope nowadays can show card to retain competition ability in graphical domain by right of series of new generation ATI Radeon HD 5800. The advantage of the operat the most popular selling dog stairs ing system of Windows 7 of Microsoft new generation that have the aid of of a series of this the hopeful that show clip that release last month will appear on the market on October 22 promotes the actual strength of oneself.



We contacted Er of Ye of AMD CEO plum recently, discussed the value of AMD graph chip with him, and how does graphical technology extend blame game market.



Forbes: In graphical business, it how actual effect sex has is important how actual effect sex has? Does AMD choose the graphical apply colours to a drawing that in Windows 7 and DirectX 11(a kind of Windows 7 takes oneself standard) is the importance that tastes newly rolled out where to during be about to release?



Plum Ye Er: The development rate of graphical market is very rapid, in this one market, windows means everything almost, appear in the opportunity so when, holding right t dog crates large best buy urn to release a product is very important. Whether does judgement opp dog stairs for bed ortunity appear, it is to see new technology, new function whether can be used normally, and of Windows 7 and DirectX 11 roll out the arrival that means an opportunity apparently.



Forbes: This one opportunity looks a little difficult.



Plum Ye Er: The graphical group performance in affirmatory opportunity respect is very superior, and can match the incident of syncretic series well. They are met not only according to us the plan this year makes circuit, the business that returns meeting dog crates large breed general to tried first last year and the plan union this year rise.



Forbes: I am not to want to ask a graph business the meeting is right henceforth why is the financial generation of AMD planted urge action, but you whether does the graphical product that talks about AMD to was rolled out last year have to the company why to promote?



Plum Ye Er: Apparent, if your go back arrives in light of at that time, try to consider to the income of PC platform and profit margin, so independent graphical business photograph is old to calculating whole computation platform. However, to us, this means the extra income of 30 much dollars however, and if the method is proper, income and profit margin the not to be named on the same d dog crates large strong ay with. Important is, this still can bring a kind of a ring of light for the company. This is we were mixed 2008 the business that did 2009, we had made ATI/AMD the technical leader that makes graphical trade.



Forbes: You have the graphical product th dog stairs and ramps at has competition ability very much in cycle of on one round of product, do this have to the business of AMD why to help?



Plum Ye Er: In PC market, the greatest opportunity consumes class PC namely. Consuming class PC is to promote the product that manufacture efficiency and designs no longer, their real purpose depends on recreation and multimedia. Apparent, graph and video quality to this kind of PC character is very main, and we think this kind of product had gotten whole PC the extensive self-identity of ecosystem.



Forbes: You also work in the design that pursues microprocessor at the same time, so can business obtain the graph of AMD why to be planted from which advantage?



Plum Ye Er: If look into future, we can use newest graphical technology in high-end domain above all, false with time repass low end market gain, and Nvidia will not have this kind of advantage henceforth. Nvidia has entered business of compositive chip set at present, but go to chip set conformity as we and Intel in chip electrical outlet, this kind of business can disappear gradually. Again in the future, we still are met graphical chip and CPU union of more close together ground rises.



Forbes: Game player can spend big price to buy your newest product normally, but how can these technologies make those just run software of a few office and the main current of the software that reduce toxin is commercial user benefited?



Plum Ye Er: The consumptive level experience of the user has begun to drive us to work in the development of office domain. Above all, the video when I do not think the user hopes to work and check of plan form and structure compare domestic entertainment equation of time. And, I also think, individual user can use office application likewise, individual video conference is very good example. The conference of true colour video nowadays needs to use the video conference system with high price, and this kind of system needs to connect exorbitant func dvd discovery 3 tion to compress a technology to come true. Be gone to by conformity stage by stage as these jobs in GPU, the cost of this kind of system can be reduced ceaselessly. (Book Yu)

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