Sunday, January 15, 2012

Book of Suo Ni electron borrows open standard to challenge Yamaxun

Beijing time on August 14 morning message, according to foreign medi the most popular selling dog stairs a coverage, suo Ni week 4 announce, this company the end of the year will sell books of EPub format electron only, the dominant position that standard of technology of have the aid of challenges Yamaxun to go up in electronic books market. EPub is a kind of open electronic books standard.



The reader can read paper books follow one's inclinationsly, but electronic books is put in format limitation. For example, the electronic books that Yamaxun sells can be in only reader of its Kindle electron or IPhone(The mobile phone gets online)dvd discoveryRead on. Partial publisher and plan of firm of consu the best selling dvd discoverymptive electron product solve th most popular selling dog stairs is one problem through using current technology level, make the reader enjoys bigger flexibility, this also conduces to them challenging lead dominant position of Yamaxun.



From this year the bottom rises, the books that in Suo Ni network bookshop buys can dvd discovery 4 be not only on reader of its Reader electron read, still can read on the electronic reader of any supportive EPub. Suo Ni electron reads sectional president Steve Ha suddenly (Steve Haber) says, market admiral appears to have the electronic reader of demand of contented and different function, different consumer, different pr dog crates large best buy ice in great quantities. Consumer hopes to be able to more electronic books can offer an alternative.



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Suo Ni this action is worth the outside to be to Yamaxun on electronic books market of th the best selling dog crates largee advantage anxious with each passing day aggravate during. American publisher association says, sale of American electron books reached the 14 million dollar that achieves a record June, grow 136.2% compared to the same period. Yamaxun did not announce electronic books sale, but analyst estimation, in sale of 14 million dollar most popular selling dog crates large , yamaxun held great majority.



The technology that alls alone the Buddhist nun still will use Adobe replaces his to have only defend copy technology, the technology of Adboe can limit the number that electronic book is shared or copies. The company such as Suo Ni, Adobe does not want to abandon defending copy technology, those dog crates large strong who fear this meeting brings about pilfer domain book is flush. They hope to drive electronic books course of study to use general standard, the one act that avoids line of business of music of malic dominant number repeats. General manager of branch of Adobe number publication business takes an examination of Yi than Er · Mack (Bill McCoy) says, "If distributors of a books controlled industrial chain, publisher wants gain is difficult. Publisher wants gain is difficult..



To Suo Ni, supporting open format is the one part of strategy of recover lost territory. Reader comes out time is earlier than Kindle a year many, but in the market far successful without latter. Suo Ni rolled out Reader of two low price recently, announce price of a new book and best seller is reduced for 9.99 dollars. Suo Ni still will roll out the Reader that supports wireless technology later on this year, make the reader can buy a book through wireless join.



Yamaxun believe in " single-handed " , do not support industry standard. Yamaxun CEO Geoffrey Beisuosi (Jeffrey P. Ever expressed before Bezos) , its target is " make Kindle books can be in read on much hardware product as far as possible " , this shows Ya dog crates large maxun will release the Kindle software that faces Palm Pre and other electron read equipment very quickly. (Annals circle in the air)

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