Sunday, January 15, 2012

Chinese business does not follow the west to go again

Civil / Don Shuerci



Author brief introduction: Sale of conformity of business school of American northwest college transmits a professor, AGORA seeks advice from company president, the senior partner of TAGETBASE sale company and TARGETBASE sale association. Dr. Don Shuerci is one of the world's famousest sale Great Masters, also be the inaugurator with integrated sale academic transmission, dog stairs for car its composing " integrated sale travels " it is dog stairs for bed the classic work that this domain provides authority most. Don Shuerci is known as " the father of integrated sale " .



China must guide the world to walk out of a road to come, china has power of resource, somebody, have great ambition, capable. Chinese business did not follow the west to go again absolutely, because western mistake manages a concept,final meeting brings about economy to break down.



It is the times that a blame changes continuously currently, the thing that exceeds us to imagine can erupt suddenly, for instance the financial crisis last year. This banking crisis shocked a whole world, the essential factor that we counted in the past, understands knowledge is in charge of no longer used. modern dining chairs



Today, the problem that Chinese enterprise faces, if why grow in new economic environment,be, implementation flourishs; It is the part that how can just hold the position of a global leader.



A few good luck of China and characteristic, once Chinese enterprise obtains successful place to depend on. Compare inferior cheap e.g. price of Chinese labour force, manufacturing cost is lower, have the export market that increases considerably, still the government protects the money market below, and move of many rural population enters a town. These good luck exist in prospective may not.



The characteristic of Chinese market also is being changed, this makes Chinese enterprise faces two main challenges: The first is how skill of sale of s the best selling dog crates largeufficient put to good use, in order to resist the arrival of transnational corporation; The 2nd is need how does sale gift infiltrate successfully overseas market.



Chinese enterprise has 3 kinds of choices:



The first kind is the practice of transnational corporation of abroad of follow the lead of. Go 30 years, most China enterprise is in such doing. This can enhance company competition ability, but cannot become the market to get the person that run. More important is, the practice of foreign company is returned today can applicable, be in probably prospective criterion otherwise. In addition, a bit what we should remember well, have many evidential proof, administrative concept of the west, method causes this banking crisis just about advocate so one. Accordingly, chinese enterprise needs to create new methodology, and must apply to China, is not the skill that learns the west simply and mode.



The 2nd kind is to pass annex to realize dilate, buy foreign brand, resource and technology for instance. Chinese enterprise has an opportunity to buy dvd discovery 4 foreign brand, because latter is put in the problem,be. Average person thinks, as long as it is famous brand normally valuable, but occasionally this value is negative. The brand that lets be in predicament turns over very not easy.



The 3rd kind is to pass innovation, change implementation spans type develops. You have spend adroitly, literate, have social policy, abound to try hard innovation, conscientiously, these are the main factor dog stairs s that need successfully in current world economy. Chinese enterprise wants Xiu Lian internal ability, reoccupy is taken after the mode that is not a west is improved, want to use good China characteristic and Chinese opportunity, create the new pattern of a 21 centuries.



Should talk span type develops, because have Japanese precedent,be. When World War II just ends, japan decides to rebuild industry, the mode that they choose to imitate the west in order to reduce cost, result Japan is made look in Hesperian became " tattered goods " pronominal.



Japanese enterprise understands later, if product quality is enough good, can obtain enough large market share. They try to give high quality product in limited product domain production, this is car, optical product and electronic product domain, they do not hope comprehensive dilate, however dedicated at a few a few domains.



Japanese man-made gave the car with very small bulk, american says consumer won't want this kind of car, market of result miniature car is complete by Japanese enterprise occupational, and character is very good, japanese enterprise changed the regulation that the market competes and frame.



Transnational corporation has a lot of resource, experience, with them competition succeeds very hard. Chinese enterprise must change the competitive structure of the industry, such ability are only successful.



Chinese enterprise has potential advantage in domestic and international market: The country has the latent capacity that economy expands, the purchasing power of domestic dog crates large breed consumer increases increasingly; Chinese enterprise has an opportunity to develop soft actual strength, include all sorts of allied, investment, relations and alive bound each district to build relation network; Chinese enterprise can adagio outspread and existing brand, but need is in most confident market.


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Now, it is one-way that western market encounters a very big question the pattern that drive. Mostly western enterprise forces his opinion at consumer. Will tell from traditional point of view, they succeeded really, but do not mean can continue to succeed. We need to one kind is driven and pull the mode that promotes photograph tie, want to form two-way transmission between client and company, this is before we did not notice.



In Chinese market, the mode that drive and plays litre of photograph couple wants to be gotten quickly than what develop in western market much. For instance China surmounted the west in the application on Web2.0 technology, include instant news report, step platform service, in this respect the west should learn dog stairs best buy experience to China. This perhaps is the experience with Chinese company successful future. If Chinese enter the best selling dog stairsprise can realise China is a distinctive market, can realise other country lacks the market experience that you have, so you can know you are to have distinct advantage.



Today's market is different former days, it and the market that Hesperian discovered in the past differred. In a such new eras, chinese enterprise can walk out of a new way, OK also an advantage serves as Chinese characteristic in this process, is not a package.

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