Intel adjusts brand name to be boycotted by the user

Beijing time on June 19 afternoon message, according to foreign media coverage, intel undertook to processor and platform brand adjustment practice suffers the opposition of partial user a few days ago, their criticism is new name regulation more ambiguous.

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Intel week 3 announce, adjusting " cruel farsighted " of processor name regulation, change the series name in brand name. According to differ dog crates large strong ent PC model and configuration, cruel farsighted 2 pairs of nucleuses and cruel farsighted 2 4 nucleuses will more the name is cruel farsighted I3, cruel farsighted I5 and cruel farsighted I7. Machine of introductory class table and jotter will use cruel farsighted I3 names, PC of medium, high end uses cruel respectively farsighted I5 and cruel farsighted I7. Intel had affixed cruel in the light of the Nehalem processor of high-end table machine farsighted I7 label.

north face shirtsIntel says, get online to be mixed originally the processor of feebleminded bad news in the smartphone will continue continue to use " approach is moved " brand. The spread of introductory class contest that is used at mainstr the most popular sellin dvd discovery best buy g dvd discovery eam jotter and table machine and gallop processor also will retain original name. In platform brand respect, intel expresses, the well-known trademark that delegate shift platform will wash out stage by stage before next year the beginning of the y dog crates large breed ear " fast gallop " .

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Intel spokesman Bill Kadeer (Bill Calder) Zhou San writes in rich guest: "When buying PC, high school is small upright product parts corresponding brand is cruel farsighted, gallop and surpass raise. " more renown strategy distinguishs convenient user in future different brand. Ka Deer expresses: "Our existing structure is too complex, product name and platform brand, product brand are overmuch, the person that this lets average user and IT purchase feels bemused. The person that this lets average user and IT purchase feels bemused..

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Nevertheless, this more the name makes partial user more bemused, they complain dog crates large new dog stairs and ramps name is not quite complete. Some users say in rich guest, more the cruel after the name farsighted the function of processor cannot get be reflectinged in the round in nominally.

Netizen tall accept (Jonah) writes in rich guest: "(name) too ambiguous, the name is should longer, a few more intuitionistic. " a few netizens leave a message criticise new name is without a meaning, ask Intel retains original name, or the information such as speed of kernel amount, clock and cache is added in new name. Another netizen writings brush about (John) points to continuously more the name is " monkey business " , "I buy cruel farsighted 2 pairs of nucleuses, the double nucleus processor that knowing what oneself take is composition of two core processor, normally clock speed also has remarkable designation. But bought cruel farsighted I5, what is what the day knows I am taken. What is what the day the most popular selling dog stairs knows I am taken..

In passin dvd discovery 4 g to object sound in, also a few leave a message supporti dvd discovery ve Intel, say more the famous general simplifies the identifying of processor. Netizen division forest (Colin) expresses: "To average user character, in 100 think of when buying notebook of choose and buy, new name ' cruel farsighted I7 ' than complex old name ' cruel farsighted T6400 of 2 pairs of nucleuses ' concise and a lot of more convenient. " (Xiao Ran)