Sunday, January 15, 2012

IT manager world: Intel invests future

Author: Ji Yong is celebrated



The Huntington of American California city beach picture is attractive, here has a brave and strong person of the mew of delicate beach, group, surf, also was attracted even dolphin come over, they are hitting snort, play in the sea. On November 17, the triumphant Yue that tall canal comes to the company of each district of near 600 worlds to here goes vacationing village, show of Jimmy Fahlen that take off a mouth and guitar sing and play the American famous master of ceremonies that they will admire the spot to connect a line, still can factory of listen respectfully dream is presiding apparitor Ceng Baige makes Geoffrey Ka " kongfu panda " the result with three-dimensional deepie.



Of course, the still perhaps is Suaiwen of president of investment of Intel company executive vice-president, Intel speech that they hope to hear more. As a result of the influence of economic crisis, in former years is the Intel that holds in 2 quarters peak of CEO of investment whole world is met by remit to 4 quarters, sessional also shortened from 3 days 2 days.

plantronic wireless headset

There is video on the big screen of the assembly room: The fleet of a 16 centuries is sailing in the sea, they discovered the New World-the Americas. "Want to know, in old nautical age, navigator people adventure has the support of venture capital investment. The first person that does round-the-world voyage is Mai Zhelun, he is final lofty ideal did not propose a toast, in Philippine died, we can not be willing dead. " say of interesting ground of Su Aiwen wind, "If this age bound was immersed in economic crisis, industry of venture capital investment also was immersed in low fan. But, chinese explained the crisis well this word, opportunity of crisis = dangerous + . Opportunity of crisis = dangerous + ..



This is good investment chance. Nowadays, intel is using this orgnaization that invests completely by oneself, strive seizes prospective opportunity.



Powerful gas field



To the person that the ginseng besides the United States is met, time of 3 days means everybody the poor travel expenses of tens of thousands of yuan of RMB, but they still scramble for sth. 2007~2009 year successive peak of Intel investment CEO all can be in the United States to hold, come to what this attends be had every year to grow by investment firm CEO: 2007 is 100 people, 2008 1 dvd discovery channel 20 people, reached 150 people this year. This year, in including core former microelectronics, Hangzhou, had accepted Intel bright hair science and technology to note endowment the CEO of Chinese company comes round to join meeting. President of core former microelectronics holds CEO concurrently to wear Wei civilian to be joined more every year meeting, "A lot of business opportunities can discover here " . In the classification of the person that the peak meets an organizer to joining, dai Wei civilian is returned to be " the CEO of the company that be cast " .



Wearing Wei civilian to come to a here main purpose is to seek another kind of person -- more than 150 " industry leader and company technology policymaker " . There is CEO Dan Hesse of company of Wang Zhentang o dvd discovery best buy f grand Qi president, Sprint Nextel already among them such industry leader, more returning is in company technology the CTO of the give the decisive word in purchasing is mixed CIO people. Previously, a lot of " technical policymaker " it is Chinese Taiwan if OEM and ODM manufacturer are grand sea, wide the tall canal that amount to; Nowadays, the Hua Qi of Chinese inland is information, medium the technical chief of the company such as electric group also comes to here. Of course, the identity of some companies has some of disorder actually: For example soft a science and technology and east soft group, the company that their since Intel invests, the hope seeks his client here; Also see other company still have what new technology at the same time, whether conformity arrives among their solution.



In conference of two days, these two batches of people have twice at least " intimate contact " opportunity. Arrived at 11 o'clock 17 days morning 12:15, the person that all ginseng are met the interest according to oneself (make, mobile, software, Internet) head for assembly room, reveal the elevator that holds having a unique style here (Elevator Pitches) , the CEO of the company that be cast people appear on the stage, to the technical policymaker Show below the stage oneself company is mixed technology. Because of everybody demarcate speech time of 3 minutes, still must cover all content in a piece of PPT, be called so " elevator is revealed " .



Be based on " elevator is revealed " link, both sides still can attend " date congress " undertake communication further. Arrived at 10 o'clock in the morning the following day 12:15 is conjugate (Matchmaking) time, of hundreds of square metre " nautical hall " in placed about a hundred Zhang Xiaoyuan desk, there is Tokyo electric equipment, Nuojiya on the table, associate, Hua Qi information, medium the nameplate of the company such as telecommunication of electric group, England, BMW, the technical policymaker of this company straightens his clothes and sit properly, the CEO that waits for a company that be cast comes to negotiate. Talk congenially, after them OK and alone " appointment " ; Did not conclude, changing piece of table to talk then again is.



Besides the communication pattern that meets this plant many pairs many besides CEO peak, intel investment still can hold those who amount to 60 every year in the whole world " day of technology of Intel investment innovation " activity, this is a kind of one communication means to how. Tens of homes that Intel investment can take him are cast the company heads for a big client together over there, let sufficient communication has between them. Last year, intel invests early or late with east soft group, medium electric group conducted such two activities in China. Before, intel is returned with China for, the much home company such as Wanner has held telecommunication of Aerkate, Hua Shuo, England, Bao Jie, period " innovation technology day " activity.



Some communication had blossommed and bear fruit. The company that Mobixell company author holds CEO Amironi concurrently to answer him recall and telecommunications are filled with division pass namely go of year May " investment innovation day " the connection that the activity just establishs. The electronic shopkeeper with the greatest whole world installs rich benefit electron to sell a president Stephen Wong very satisfactory also was in March this year the activity that Taipei and Intel investment conduct, he signed acting agreement with 3 companies on the spot.



Pardonable the personage inside so many course of study invests CEO peak to be able to be interested to Intel, because they can find very much business opportunity from here. Of course, meet through this peak, they also can be opposite leader of this property group has Intel more intimate knowledge: The Intel company holds the post of president Jane Shaw, president newly to held all of Pu Dawei of Ma Hongsheng of CEO Ou Dening, executive vice-president, executive vice-president concurrently to attend this CEO peak to meet, part to wait for a problem to publish thematic speech with respect to strategy of strategy of trend of company processing, industry, sale, product. If be interested in a certain topic, after the speech ends, you can go to the side of mike, quiz to them directly. Whole assembly room resembles is a huge gas field, attracted the partners of Intel come in, resemble Jimmy Fahlen of impact guitar speak " Intel Love Me Inside " .



The investment of core competition ability



17 days midday, 6 CEO sit on tall foot chair, they and Suaiwen of Intel investment president attend a press conference together, they are the Joyent companies that come from the United States (the cloud is calculated) with Active Storage company (the RAID storage system that faces Apple user) , the Crucialtec company of Korea (smooth modulation technology) , the home of Chinese Taiwan ascends accurate industry Inc. (semiconductor front equipment is made) , V-Cube company of Japan, still new media of phoenix of a company that be cast is in had held a news briefing in Beijing several days ago. Altogether of t the best selling dog crates largehese 7 companies acquired the 25 million dollar that Intel invests.



watch casesAfter Suaiwen held the position of a president 2005, the strategy that Intel invests had very big change: Basically do from before with cast changed oneself to get cast, cast two 3 million dollars to arrive at most from a project without upper limit. In September 2006, intel invested at a draught east soft group 40 million dollar. And 7 companies that release in this, intel investment is to get for the most part casting is exclusive investment even.



Calculate to new media and cloud from memory, semiconductor, intel invests " hand " those who extend so that can grow quite. Actually, regard the wholy-owned investment of Intel as the branch, its organize a framework to basically can be opposite directly with the business section of the Intel company receive: Intel has production group, intel investment also has the investment department of manufacturing industry; Intel has software and solution career department, ministry of digital family career, mobile career ministry, intel investment also has these departments likewise. The president of Intel investment department is reported besides Xiang Suai article besides, also often meet " dotted line " to Intel company correspondence the controller of business section is reported, the integral strategy of the behavior that pattern of such a kind of management will invest a branch and Intel company is bound cheek by jowl was in one case.



"You are making the investment direction that go up find my investment strategy from Intel. " Intel investment vice-president holds president of manufacturing industry department concurrently Keyes Larsen is laughing at say, "Actually, the major company that I invest also is the production supplier of our Intel. " the home that he just invests ascends accurate indust dog crates large ry Inc. is a such companies. The core technology that the home ascends is used at the front that semiconductor brilliant circle creates, through be on brilliant circle laminating, make sure brilliant circle won't get the pollution of the outside, the fine that increases brilliant circle thereby is tasted rate.



"Move toward 65 accept rice from 90 accept rice when the craft making Cheng of semiconducto the most popular selling dog stairs r, arrive next 45 accept rice, 32 accept rice, should hold brilliant round face very clean difficulty is met bigger and bigger, our technology is met in the future distinguish oneself. " the investment that took Intel millions dollar, the home ascends president to hold general manager concurrently Qiu Ming male is very glad, "Always have brilliant circle the track that the place of semiconductor plant has the home to ascend. Like Intel, stage accumulating the semiconductor such as report, couplet report makes big plant is our client. Like Intel, stage accumulating the semiconductor such as report, couplet report makes big plant is our client..



north face shirtsOnce had started line of business, the Laersensi that still holds the position of exorbitant canal in company of many venture capital investment the investment that fine long hair did not feel to make manufacturing industry in Intel nowadays is very drab, the technology with because he is OK the most advanced bring into contact with. Another reason is, making is Intel all the time most the competitive advantage of core. Ascend besides the home besides, he still invested a few become the company that encloses test and memory controller.



Current, put in pattern of two kinds of trade in global semiconductor industry, namely compositive parts of an apparatus is made (IDM) and mode of perpendicular division of labor. The intellectual property that IDM him manufacturer completes a product independently, design, production and enclose a test, and more and more semiconductor industries just pursue the certain technological process in these a few flow. Also changed perpendicular division of labor to mode as more and more IDM manufacturers, intel has been the IDM manufacturer of rare survival.



In the center of the main product CPU(that this also is Intel processor) ask what to decide to the Yan Ke of workmanship. These year, intel used the Tick-Tock pattern with standard essence: Every other two years punctual roll out smaller more advanced the processor that makes Cheng, arrive all the time from 90 accept rice 32 accept rice. More advanced made Cheng bring higher performance, lower power comsumption, lower production cost, mirror to the market, also mean cheaper price.



To Larsen, the client of his overhand a lot of companies is Intel company itself actually. "Bob (Bob · Beck, senior vice president holds the Intel company concurrently technology and general manager of production career department) all companies that invest to me know sth like the palm of one's hand. " these investment combination companies can help Intel because make Cheng technology,solve what ceaseless progress place brings all sorts of real problems, make thereby Intel is had turn up one's nose at the advanced engineering capability of a large number of heroes. Had powerful advanced engineering capability, intel just is able to swing a competitor. 2005 when, although AMD took the lead in rolling out double nucleus processor, appeared as a result of engineering capability however problem, cannot satisfy order requirement of the client, be turned over helplessly to exceed by Intel finally.



Perfect ecosystem



The computational capability as processor is stronger and stronger, intel discovers he runs alone in the foremost face of whole industry, because the other link of industrial catenary pulled a hind leg, cause final user and can not enjoy the powerful ability of Intel processor quite completely. Accordingly, the Intel that regards an industry as the leader must pass these pair of weak point (Intel interior is called " complemental article " ) the ecosystem that investment will come to perfect whole industry,



CEO peak has two in the honored guest of the meeting " David " , one is the father of Jin Shidu company that becomes memory module and COO Sun Dawei, another is to do interactive type electron white board president of Smart Technologie dog stairs best buy s company and author defend · Martin greatly, the company that they found accepted the investment of Intel, its product also can is opposite the processor business of Intel is helpful. Nowadays, jin Shidu has popularized solid state hard disk together with Intel, had start quickly, the solid state hard disk that carries easily, consumer still perhaps wants to buy to get online to be carried originally again; And the electron is white board also can help Intel infiltrate educational market.



Processor wants to develop the biggest efficiency, do not have software cooperating is impossible. Accordingly, intel also made investment to company of a lot of software. Be in inchoate, to make PC is running multimedia application program respect compares Mac machine more competitive, intel is right Aiweide (Avid) technology company invested 1.5 billion dollar. Later, intel is right still include golden hill software inside company of burgeoning software development made much investment, these companies special the software that is good at developing the multimedia on the Internet that browse and graphical content. Invest through these, the processor business of Intel can enter new fractionize market, be based on the mart of image computation technology of Internet for example.



Lan Bai of president Liza · is in charge of the software that Intel invests and service facilities ministry especially, the field that she invests is very extensive, from the cloud computation, fictitious change, data storehouse changes process designing to have to much nucleus involve. These year come, intel also was thrown on Linux gigantic endowment, there all is investment between red cap of manufacturer of Linux of level of two big companies and Suse Linux. Lambert's group still was cast one just is doing poineering work board the Chinese company Yinjiang science and technology that appear on the market, what basically take a fancy to is silver-colored river in equipment of MID(shift Internet) the Linux that go up develops ability. Be in China, she still cast to do hold facility fictitious the software that convert develops business.



"We think Linux is in hold the meeting on equipment to get very great progress, we can develop business with other Linux software clasp, make its software can move smoothly on Intel framework. " in next year the product of electron of CES(international consumption January is exhibited) on, intel still will roll out support to get online to support Intel approach to use the applied process store of processor namely originally, and development business will go to these software that Lambert's group invests since amid crucial action.



To enter new field, intel must build ecosystem of one a complete set of afresh through investment occasionally. For example, intel is long already to be covetous on of market of communication terminal chip, but it discovers ARM framework had held monopoly position in this domain, and him camp as a result of intellectual property however nowhere does it. For this, the product standards of terminal of flat redefine shift mixes Intel the technology is characteristic, get online to mix originally of MID roll out even if an Intel framework attempt on this market: This kind of new product was used without one exception " approach uses processor of low power comsumption + the best selling dvd discoveryset of chip of low power comsumption + wireless module " combination. Intel hopes to connect exorbitant and compositive spend the sexual price that form to pound ARM camp than the advantage, enter the market with even a lot of bigger PC of mobile phone geometric ratio thereby.



In wanting a palm to accuse to combine " wireless module " this crucial one annulus, still must the palm controls wireless standard. Before, intel controlled wireless local area network through Wifi technology control; Next, intel still hopes the dominant that takes wireless wide area newwork through WiMax counterpoises.



But, at present the standard of core interface technology of wireless wide area newwork is CDMA, the mainstream technology level that future accepts for industry place is LTE, they do not accuse in the palm of Intel in. For this, intel supported WiMax(802.16e) technology to enter the international standard of 3G. Next year, international Telecommunication Union still will discuss next generation mobile levels (common weighs 4G) , in the program of 6 kinds of technologies that has admitted, LTE and WiMax(802.16m) take an in part each. usb harddrive enclosure



To accelerate the maturity of WiMax ecosystem, intel investment still joined the design of not little WiMax device and mill business, wait for a company like Beceem, Skycross, VMax Telecom. Meanwhile, intel investment still invested business of several WiMax mobile operation, the Neovia of the P1 of the UQ of the Clearwire that includes the United States among them, Japan, Malaysia, Brazil. Among them, intel investment is already overhand on Clearwire body of 1.6 billion dollar note again, although Clearwire lasts deficit, intel invests to still announce to increase the investment of 50 million dolla most popular selling dog crates large r again before this CEO peak is met. Also be to be below the appeal of Intel, the whole world that the business of operation of a few WiMax with the biggest whole world already was beginning to plan WiMax network roams.



"All these is to build the base that increases whole ecosystem in effort. We still need hard, a lot of things still are waited for perfect. Stand when the angle that the industry grows will examine WiMax when us, need more WiMax facility not only, the network that also needs more companies to offer WiMax serves. " Intel investment mobile and infrastructure facilities ministry are advanced chief inspector David Flanagan thinks. And the investment that passes Intel, can accelerate this process greatly.



Invest new tomorrow



If just look from current business, you very the Internet company such as the Wortal of recreational portal website of the phoenix new media that is a hard job to Intel to invest China and India finds proper reason.



"In Intel company interior, we cannot be found really can the business section of direct butt joint. " Intel investment consumes Barkley of kind of · of Michael of president of Internet career department to introduce, this his responsible branch just just holds water before 3 years, main invest in follows the Internet company that consumer concerns, investment field includes business affairs of socialization media, digital media, electron and network game to wait. This branch had joined 34 companies at present, total amount is 120 million dollar, among them the half is in the United States, the half is beyond the United States. In the speech that meets the first day in CEO peak, su Aiwen spent several minutes to talk about Internet and socialization network technically, talk about Facebook, Youtube and Wiki, although their business and Intel are current advocate 8 bamboo pole hit course of study to be not worn.



Still have a branch and Intel advocate business Wu also is to be lain between further, that is Intel investment president medical treatment of the platform technology that dear Lai cloth is in charge of dog stairs Sidifu Ai, number and ministry of career of environmental protection science and technology. It is certain that if say him,anamnesis of center of data of the intelligent electrified wire netting that cast, intelligence, electron returns the business with Intel to have the word of complementary relation, so a few otherer for instance boiler circulation, electric car uses the project the business of batteries criterion and Intel differs a great distance. Last year in October, intel returns Shenzhen of manufacturer of product of smooth to solar energy film hot season to achieve beneficial science and technology to developed limited company to invest 20 million dollar.



Last year in December, intel predecessor president installs Di Gelufu to once suggested Intel marchs electric car domain. Gelufu once had said " only paranoiac ability lives " , 20 also be just about before New Year more below his leader, intel will advocate course of study turns to CPU from memory, gained huge success.



Perhaps pass 20 years again, when " rub Er is mensurable " that day of arrival of invalidation when, intel has been a CPU manufacturer no longer, turned car batteries into the manufacturer however or Internet serves a manufacturer, what does that have again impossible? Did not forget, exclusive and changeless is change on the world.

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