Sunday, January 15, 2012

Microsoft attacks potential energy newly to deny drive PC market

In Chinese market, windows7 household is average the retail price photograph of advanced edition compares edition and family, fall exceeded 20%



■ Mao Jinghui of our newspaper reporter



On October 23, abbreviation Win7) is in under Windows7(of operating system of Microsoft new generation put on sale of Hua Zheng type.



President of division of Microsoft big China holds CEO Liang Nianjian concurrently to express when accepting our newspaper reporter to interview, maneuverable with function it is the main reason that Win7 attracts an user formidably, although Win7 is right the demand of hardware is not high, but the growth that can drive PC market certainly. Release in Win7 that day, also appear on the market in the round of the computer of Win7, consumer can buy at least 180 computer that install Win7 beforehand on market. plantronic wireless headset



Win7 comes out from development now, why don't have big movement tardy in the market, whether can common edition be the family the door that Win7 opens the market? Before this Win7 is released, industry thinks generally, XP system is the main obstacle with successful Win7. But Liang Nianjian thinks, it is not difficult to convince XP user, reason is very simple, XP has not followed to go up times. According to divulging, get online to use Win7 originally, the effect is more not bad than XP system.



Come from the United States on a special trip attend Windows7 to be in China the Mike Nash of vice-president of Microsoft whole world that releases a ceremony also expresses to reporter of Chinese economy times, the engineer o most popular selling dvd discovery f Microsoft cannot find not to upgrade even the reason of Win7. XP rolls out the time that has 89 years, it already too old. Have Win7 ability only at present the function of new hardware, software develops acme. 12 volt adaptor



It is reported, this the issuance of Win7 won the support of industry and partner, shared about 60 partners to attend the Win7 news briefing that holds in Beijing, include peace treaty of 21 computer firms among them 40 soft, hardware are companionate.



"The newest experience that the Chinese user that does not prepare to buy new computer to make those temporary can gain original Win7 to bring with preferential price case, microsoft also installed a product to establish the price of rich market competition ability for the retail box of Win7. " president of division of Microsoft big China holds CEO Liang Nianjian concurrently to say, in Chinese market, the retail price of proposal of product of retail box outfit of common edition is Win7 family 399 yuan, and the retail box of advanced edition holds Win7 family product proposal retail price is 699 yuan, with Win dvd discovery 4 dows Vista correspondence product photograph is compared, fall exceeded 20% .

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Liang Nianjian expresses, win7 price falls, hope to be able to promote the growth of sales volume on one hand, at the same time he also says frankly the figure that hopes to change Microsoft.



According to reporter understanding, win7 already began to be in global put on sale, at present Chinese consumer can buy Win7 product through 4 dog crates large best buy 5 thousand channel. Meanwhile, microsoft is returned will with associate, the door inn of the computer firm such as HP cooperates further, sell Win7 in the storefront of these m dog stairs and ramps anufacturers.



In addition, the cheek that Microsoft returns as beautiful as shopkeeper country, Su Ning and Hangzhou city is advanced PC Mall built collaboration to concern. "The channel that popularizes Win7 can be compared before a lot of more. " Liang Nianjian says, whole world is being changed, to Microsoft, the the most popular selling dog crates large promotion way of the Internet such as online store is very important also the best selling dvd discovery.



The operating system Win7 that Microsoft innovates will become the global IT property that includes China inside to walk out of the activator of economic depression. Recently, IDC considers to show, in global market, win7 every income 1 yuan of money, global ecosystem will gain 18.52 yuan average income. Be in China, win7 is Microsoft every produce 1 yuan income, will amount to about 27.54 yuan income for ecosystem creatio dvd discovery 3 n.



But also the personage inside course of study puts forward, the problem is, of Win7 pull a m most popular selling dog crates large ovement to use have how old? " before Vista, the issuance of new edition Windows, always can start enterprise and consumer purchase mad tide -- it is PC not just, still have printer, mouse and software. IDC predicts, in view of current economic situation, annulus of sales volume of PC of whole world of the fourth quarter is compared will grow 6.9% . Althou dog stairs for car gh this will be this year since PC is sold first quarterly annulus compares growth, but still can wait for what Windows version sells to hardware to pull a movement to use under Windows95.



The personage inside course of study expresses, the influence of Win7 wants to be shown in the ability in two years probably.

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