Do an enterprise to be an upright person namely, want to follow those very main reasons that be an upright person namely.
He Zhigang / civil
Paddy Cheng Hefu, aid with Songxiaxingzhi (the company below the pine) , fill Tian Zhaofu (Suo Ni company) , this Tian Zongyi man (this field company) call Japan to manage 4 emperor, 27 years old establish company limited of Kyoto pottery and porcelain (it is Beijing porcelain now) , 52 years old establish report of the 2nd report company limited (KDDI) , two companies all are 500 strong companies of world.
Paddy is filled and the husband was born in Japanese deer 1932 insular city, be graduated from a deer insular university applies Chemstry Department. He of family of civilian of one's previous experience, economic difficulty period of Japan is being caught up with after the university graduates, the work searchs very hard. Below the help of others, nice not easy gift enters a business that often defaults employee wages. Paddy is filled and the husband did not cross much ground to complain, immerse oneself in the job however, a lot of breakthroughs were obtai most popular selling dvd discovery ned on the technology. Establish after Beijing porcelain company, paddy is filled and the husband fashions his management ideology gradually, and constant ground is being scrupulouslied abide by " as the person, what is correct " this one fundamental article of creed or faith, doing the business stage by stage big while, carried out " going after faculty material and spirit while two sides are happy, make contribution for the progress of the mankind and society and development " belief.
Read the book of paddy Cheng Hefu, hear his speech, you can discover, what he tells it is the basic idea that be an upright person mostly, without the knowledge with profound what, also do not have what concept term. Over him, do an enterprise to be an upright person namely, want to follow those very main reasons that be an upright person namely. The truth that these simple and common looking, want to be carried out in ground of the constant dog stairs for car in lifetime carry out, it is to need to give massive effort however.
This year in June, paddy is filled and the husband goes to Beijing natively first, address respectively in university of Beijing University and Tsinghua. During this, " IT manager world " magazine company undertook interviewing to paddy Mr Cheng Hefu. In interview, paddy is filled and husband gentleman arrived particularly by force the main effect that viewpoint of value manages to the enterprise.
The purpose of the enterprisehans wilhelm
Reporter: Be in current China, poineering atmosphere is very thick. The company that poineering person always considers to let his as soon as possible appears on the market, upstart myth is stimulating one night the nerve of a lot of people, business circles and even whole society are diffusing a kind of blundering atmosphere. Paddy fills a gentleman 27 years old to do poineering work, you what kind of idea is at that time?
Paddy Cheng Hefu: Really, china has a lot of young entrepreneur to do poineering work now, try every means lets an enterprise appear on the market as soon as possible, such can gain more money. This is mixed in Japan Euramerican it is same, this is the opinion with all collective entrepreneur. When I do poineering work, did not think oneself want to become moneybags, run the company more and more outstandingly, the purpose is to let the employee of porcelain is in Beijing can set his mind at to work, spend a happy life. So I just do good business hard, my jumping-off place is not to satisfy my oneself expedience, however the employee for protective capital porcelain. If this target can be achieved, return the progress that can be the mankind and society and development to make contribution, my jumping-off place and China a few young entrepreneur differ somewhat now.
Of course, to want to become moneybags and do poineering work, and pay hard, can succeed really. Although dog crates large strong this also is not what evildoing, but if be for oneself selfish desire only, be opposite likely other even the effect with social adverse generation, regard competitor as likely the enemy will treat. This kind of enterprise can gain a success inside brief period, but if come from longer time span,look, have the development that can last very hard. Present enterprise can flourish development, because its high level has very correct concept,be. Although some enterprises can develop temporarily, but encounter the financial crisis nowadays, bankrupt too numerous to mention one by one. Want so the company can grow for a long time, with respect to the desire that cannot seek oneself.
Reporter: Economic crisis spreads in the whole world nowadays, yourself once also had experienced economic crisis, what differs this? Have big effect to your enterprise?
Paddy Cheng Hefu: This crisis and differ before, past is oil crisis or yen appreciates, basically be the influence that financial domain brings this. Although the reason is different, but the result is same, caused the decline of global economy. Management enterprise often wants the influence that is fluctuated by economic environment, life also is such, cannot plain sailing.
Want to regard premise as to prepare these difficulty. In this economy crisis, beijing porcelain is completely capable to spend, KDDI is more successful also, the re dvd discovery channel ason been makinging adequate preparation at us. Beijing porcelain will be greeted this year do poineering work 50 years, in 50 years of in the past, beijing porcelain had not appeared deficit. This crisis can say is hundred years encounter, but will look with respect to this year, beijing porcelain still also does not have deficit. What KDDI manages is domestic communication business, was not pounded at all, add however instead receive gain. Want to answer the crisis, the financial aspect that is a company above all wants very perfect, must want to have very abundant in-house keep. The cash of Beijing porcelain and deposit are very rich and generous, can answer the crisis leisurely. It is difficult that this says to be done simply. Because the enterprise had accrual hind to must want pay taxes, ability shares out bonus to count even after duty in-h dvd discovery 3 ouse keep, the duty that common entrepreneur thinks to be handed in to the country special regrettablly, income is higher, pay taxes amount is larger, control profit gains to decrease duty to meet sometimes, the amount that such at in-house keep using also can decrease considerably, once encounter economic crisis, its finance circumstance can worsen, occurrence deficit, deficit.
In this crisis, the whole world that can represent Japan is famous enterprise, in this money year appear deficit, next year is forecasted also can appear deficit, but Beijing porcelain still somewhat accrual, KDDI still is added receive gain, this also can prove my management means is correct.
Right thinking kind
Reporter: You take thinking means seriously very much all the time, how is your thinking kind formed excuse me, what kind of influence did battalion of this pair of your already of look forward to bring?
Paddy Cheng Hefu: Right thinking kind, I think to be able to differentiate with decision criteria. It is will judge with gain and loss, it is to press good and evil to judge. My decision criteria is not to be based on gain and loss, be base the most popular selling dog stairs d on good and evil however. I with " as the person, what is correct " the job that this one standard will come to begin me.
If get to the bottom of sth traces to the source, can from young when speak of. Thinking when I am young, should spend my life with what kind of means. No less than everybody knows, I am the technical staff that does research of pottery and porcelain, also begin to ru most popular selling dog stairs n a company later. Be in cogitative later, I feel should according to childhood times parents or the standard of very plain good and evil that grandparent place teachs will work, this looks babyish, but it is very important for the life to a person. I am the lifetime that spends me with this kind of very honest decision criteria.
A good thinking way, it is my basiccest standard. As the accretion of the age, I also acquired many things from inside classic literature of China and buddhism. First the truth of people place illuminate, be in contemporary still be applicable.
One with be linked together, perserve
Reporter: The tenet that paddy fills a gentleman to run a company is " the sweetheart that respect a day " , yourself asks strictly oneself, the requirement to employee is very strict also at the same time, how does ability achieve the viewpoint of value that lets employee you also can accept you?
Paddy Cheng Hefu: I think my life wants special effort ground to spend, so I also ask so to employee. When I arrived at Beijing yesterday, everybody says to me here is a have a welcome rain after a long drought, the mountain forest wood that a heavy rain lets Beijing is circumjacent got irrigating. But the drought that these wood sufferred for a long time, of nature move a plant to be in the ground hard to get live, did not use a plant lazily, do not try hard to cannot live, this is cosmic law. I use this all understanding that all opportunities elaborate me ceaselessly to employee, get the understanding of employee and consensus thereby.
I establish the goal with first company is the skill that should show me, why to manage a purpose to be able to produce change, the reason depends on me getting in one's childhood the influence of other of the care in buddhism. Later the make trouble of 10 many employee, be about to beg raises in the 2nd year when enter a company, resign with respect to collective otherwise. I used 3 days of 3 night to be communicated with them, just make these people stay continue to work. This makes I realise the job that should guarantee employee future and life are how important, management purpose change is very natural, it is to get nevertheless the stimulation of these ten employee.
I tell employee with respect to blunt ground later, my purpose is to allow authority prospective life can have safeguard, not be for oneself expedience. Also with respect to establish the management concept of the company: "Going after faculty material and spirit while two sides are happy, make contribution for the progress of the mankind and society and development. " so I work day and night, can say openly to them so, and OK and strict requirement they. If I am for oneself expedience, accomplish this impossibly. The success of Beijing porcelain also is brought.
My employee follows me in the enterprise is people in the same condition help each other, joint efforts. Before before long, beijing porcelain held a farewell meeting for retired employee, 150 employee spent a very happy night in Kyoto, I also attended get-together. Everybody drinks at the same time, answer a few scenes when recall worked once upon a time at the same time. Ask with respect to somebody I say at that time: "Reputation chairman, whether do you still retain such business, the job when one's early years is very busy, to deliver the goods on time, everybody often works overtime late night. Once to drive plan, gave a lot of defective goods, you went to before dawn at 2 o'clock this problem discovers after the factory, improve technology with respect to the requirement next. We improve technology according to your directive, put an end to defective goods phenomenon. To catch up with plan, everybody expresses to will work overtime even tomorrow the job. The following day late night, you reached a plant again, work together with everybody, you still cook ormosia meal for everybody, take food taken late at night together with everybody. " how can I forget? I won't dvd discovery forget this thing all one's life.
Reporter: When enterprise scope is little, it is very OK to such doing engraft to employee forthrightly your viewpoint of value, but the Beijing porcelain scale nowadays is very large, how does ability make sure your viewpoint of value can be accepted by everybody?
Paddy Cheng Hefu: When company scope is little, such doing is effective. I also am not done now such. In the process that develops in the company, let more cadres are had and my same philosophy and thought are very important. Want to foster more and more cadres and me to have same idea and philosophy namely, do not do this, the company is impossible to develop. The business of Beijing porcelain pervades now the whole world, I ask the leader of each district must want to have the philosophy with me and idea. Because ability of this Beijing porcelain develops,arrive today.
Reporter: Present Japan is the Japan 50 years ago no longer, has your idea gotten challenge in current Japan? Can you still get effective execution in the enterprise at present?
Paddy Cheng Hefu: Our viewpoint of value got challenge in certain level, but I think the truth won't be changed easily. Although our viewpoint of value is accepted not quite easily now by people, but I still can hold to, the youth of Beijing porcelain also can continue to hold to. Why? Because everybody can see, the enterprise that flourished 229 years in the past, close down in succession when economic crisis. So, want to make an enterprise long progress continues, still want to hold to true viewpoint of value. ■
The core of Beijing porcelain philosophy: Life equation
Ability of enthusiastic × of × of means of thinking of = of result of life · job
If ability and enthusiasm use a score denotive word, can plan for 0 arrive 100 minutes, and thinking means criterion from lose 100 minutes to arrive 100 minutes. If someone ability 90 minutes, enthusiastic 30 minutes, so this person mark is 2700 minutes; If someone ability 60 minutes, enthusiastic 90 minutes, notching is 5400 minutes, before tower above dawdler one times. Cynical, blame everyone and everything but not oneself, the person of negative and true life attitude, their thinking means is negative worth, its capability is stronger, enthusiasm is taller, its life the most popular selling dvd discovery and working result are worse instead. Active up, disposition is optimistic, kind-hearted, honest, integrity is good thinking way. Thinking means decided life is accomplished.
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