American Microsoft and Yahoo company are close to 29 days reach Internet to search business cooperation agreement. American media reports, yahoo will be in charge of online advertisement sale in collaboration, microsoft will get the Internet user with its long already be covetous on searchs data.
If both sides achieves cooperation finally, microsoft will become the 2nd big Internet that is next to cereal song company to search a tycoon.
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Yahoo concession abandons searching business
Microsoft and Yahoo predict 29 days announce cooperative detail local time, bilateral and final agreement still was not knocked up to 28 days calm.
The word of personage of information of associated press quote reports, according to consultative content, yahoo and Microsoft will share the income that searchs advertisement generation on bilateral website, microsoft of previous plac dog stairs for car e character needs and rather than to pay fee to Yahoo beforehand.
This clause may make Yahoo dog stairs investor disappointed. Presiding apparitor blocks Yahoo Ba Ciceng of · of trailing plants Er expresses, yahoo together Microsoft is only " one boat the money of one boat " .
Meanwhile, yahoo search will convert the search engine that Microsoft rolled out this year in June " answer surely " (Bi dog crates large best buy ng) . "Answer surely drive " on the page that model of written characters may appear in Yahoo website at the appointed time.
Yahoo and Microsoft will use the advertisement technology of Microsoft, advertisement puts in by search result. Yahoo will be in charge of advertisement sale and client service.
memory laptop toshiba"Search engine garden " the website edits Danny Shaliwen to say, yahoo is presiding apparitor Ba Ci " basically abandoned searching business " .
Microsoft will master whole card bureau
Although Yahoo and Microsoft will sell a respect 82 minutes to become in advertisement, but Microsoft will obtain the money that has long-term value more, namely Internet user is online search and consumptive data. Microsoft but these data promote have the aid of to arrange search result automatically relevant advertising ability.
"If Microsoft palm accuses advertisement technology, so who nots matter in sale advertisement, " Shaliwen says, "Final, microsoft will master whole card bureau. Microsoft will master whole card bureau..
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If both dvd discovery best buy sides comes to an agreement, microsoft is in other side also will flexibly with countervail. Form an alliance Yahoo will make " answer surely " the market share t dog crates large strong hat searchs engi dvd discovery ne p dog crates large dogs romotes quickly to 30% . Although this one scale still props up the market share of 65% under index of cereal song search, but this conduces to denounce a few analysts are concerned " answer surely " the view that won't be changed into real market share, " answer surely " push litre to " under one person over 10 thousand people " position.
Microsoft takes petty gain in the it may be said in the collaboration with Yahoo. But look in Ba Ci, yahoo also is not in an unfavorable situation. On one hand, yahoo is enlarging advertisement income to reduce number at the same time with 1 million dollars plan cost of technical research and development; On the other hand, yahoo can develop the strategy to strive for more time for burnish, develop other profitable item at the same time. Additional, continue to sell search advertisement to be able to avoid big client to be pulled by Microsoft.
Sha Liwen says, reservation advertisement marketing is actual to be being compared Yahoo the case is more good, "The skill that because Yahoo will lose competitive place finally,requires " .
Must get antitrust orgnaization is approved
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Yahoo and Microsoft reject to publish a comment to the agreement. Once this agreement is reached, still must get American antitrust orgnaization is approved.
" commercial weekly publication " think, yahoo and Microsoft hold market share in place of Internet search field far under Gu Ge, so antitrust orgnaization may form an alliance for these two enterprises discharged.
Report, advertiser applauds possibly also for Yahoo and Microsoft collaboration, because search engine is gigantic,greet challenger eventually without bully cereal song.
Microsoft has been shown with respect to Xiang Yahu before New Year more, with period enlarge share of on the most popular selling dog stairs line search market. Answer never to be seen again repeatedly, microsoft raised total to Yahoo with value of every 31 dollars last year in Feburary of 44.6 billion dollar buy want to make an appointment with, raise offer a price to every 33 dollars, total prices at the beginning of May 47.5 billion dollar.
Presiding apparitor Yang Zhiyuan thinks Microsoft quoted price is too low before Yahoo, the overall of several decline the other side is bought offer, microsoft rejects to buy Yahoo share share to reach its to search engine to should be made an appointment with of business again later.
After financial crisis erupts, the price when Yahoo share price did not pick up to offer to buy to Microsoft again, this week is company market prise about 24 billion dollar.
According to re most popular selling dvd discovery port of Xinhua News Agency
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