Sunday, January 15, 2012

The analysis says the apple lends ITunes hegemony Ling Ruo or the track of an overturned cart of serious step Microsoft

  Introduction: Mai Si of · of Er of Michael of chief analyst of Rubicon Consulting of market research firm (Michael Mace) is written today civil say, although the apple increases video to photograph collection function in IPod Nano,be hasten of general trends place, but the comment that Qiaobusi publishs to this makes a person anxious however. And the powerful weapon that ITunes also had become an apple to safeguard him hegemony from measure of a kind of defense, this makes apple more and more picture in those days Microsoft -- hegemony of have the aid of is swashbuckling, the more of the person that because this brings about,superintend likely is examined.



It is article full text below:



   Qiao Busi: I also want to divide a cup of a thick soup



New fund IPod Nano is the newest master piece that the apple rolls out, can say, this product is the Swiss sabre of mobile entertainment group. I believe, japan should have product of a few electrons to have than IPod Nano more functions, but I never had heard of these products, believe most reader also had not heard of. New fund IPod Nano is a very main consumptive elec dog crates large dogs tron product, and just meet the Christmas shops during season is c dvd discovery best buy oming, believe to be able to be obtained not the sales volume of common. Like a lot of technology lover, because it is integrated,I like new fund Nano is a lot of functions.



The price of IPod Touch also left deep impression to me. Malic classics regular meeting exaggerates overly oneself product, but 199 dollars are in the United States is a very charming price really, should OK promote sales volume considerably. The foreground of ITunes and malic application shop also appears very pretty good, and the great interest that the apple popularized the way that pays fee application to also arouse me energetically. I meet these things relay in the article henceforth add is discussed.



But the is not new product already new function that makes me amazed most, also not be the absent of flat computer, however Qiao Busi of · of husband of malic CEO history the base of a fruit (the comment that the video that Steve Jobs) adds newly to Nano photographs collection function place to publish. "The video trade that we see the past a few years appeared the growth of explosive type. " he is saying at the same time, showed the picture of camera of a piece of Flip at the same time, catch say next: "This is a very popular product: It has 4GB storage space, price 149 dollars. This one market has appeared the growth that gives explosive form, so we also want to enter this one market. So we also want to enter this one market..



Savour this word carefully please, qiao Busi's means says, "Have the new market with a very big dimensions, we also want to enter. " is not to say " we created a new market " or " we can improve this one market considerably " . He feels existing the market is very big only, so " want to divide a cup of a thick soup " .



This kind of word has only it seems that " patristic " the Weituo Don Kelai in is held high (Don Vito Corleone) perhaps Microsoft CEO Steve Baoermo (Steve Ballmer) ability says to reach, but absolutely not should the mouth of out Qiao Busi.



   Flip is without the force of strike back



By as usual manage looks, the apple is moment increases video to photograph collection function in IPod really. My friend photographs the company job that resembles a head in a production, he thinks to photograph meeting resembling a head to be gone to by conformity in all consumptive electron products, be full of enthusiasm to this matter. The problem does not depend on photographing kinescope to resemble merely, when an equipment can " see " when the user, can take all sorts of sign of the user, borrow this to issue a statement. To in those days, the user need not be felt completely even can hold control device.



mountain t shirtsAccordingly, like Nano final affirmation can provide such product photograph like the head. To the manufacturing business Pure Digital of Flip, although this one challenge is very austere, but very normal also. First job ensures namely oneself photograph adversary of excel resembling a head. Next, since musical player can be deployed,photograph like the head, so camera is used to completely also broadcast music.



But the problem goes here. Although be bought by Cisco hind, pure Digital can obtain approximately endless financing source, but want to be in musical player market and IPod be on an equal footing are a job that finishs impossibly almost. This is not to say Flip cannot broadcast music, because Flip cannot be not had with ITunes,seam however compatible.



Palm has made this kind of attempt before this. The engineer of Palm designed a program for Pre mobile phone, those who make is OK completely as compatible as ITunes, dan Ping the most popular selling dog crates large blocked this group is however if really, palm broke through this one block again subsequently. Before this, I all the time this matter regard as a lacy news, who to care about to be able to win last victory. I think Palm has enough time to found his musical management ecosystem before this, but they are done not have so do, also be allowed to accept malic system without any reason so.



   ITunes hegemony of the apple



But look in me, the state of Pure Digital is disparate. Pure Digital is the trailblazer that the video with concise function photographs collection machine market, it seized the opportunity that others did not see, and build up from nothing made this one market. Glide in economy in, this enterprise still created new obtain employment opportunity and new money, and be millions user brought joy. Poineering company of a hardware should be being found in Silicon Valley is an extremely difficult issue, prep let alone should find a such successful companies. If will look from the angle of macroeconomic environment, we ought to encourage more to resemble such Pure Digital company appearing.



But to a such small companies character, the musical ecosystem that wants to create an enough and ITunes compare is impossible completely. Really, tripartite product can visit ITunes music, but do not have with ITunes like the product that cannot resemble him apple however seam compatible. With respect to usability character, even if extremely petty difference also can produce tremendous effect to sales volume, this kind of case is in mobile equipment sphere alr dog crates large best buy eady common occurance. Because it can be offerred,so the apple can photograph collection market to gain distinct advantage in video is not better photograph like the head, however the product because of it can more conveniently ecosystem of compatible proprietary music.



In other words, ITunes has been the tool that the apple maintains IPod sales volume not just, it still can help an apple march rising market.



This kind of behavior is in jural be called " bind a sale " (Tying, interpret notes: This one vocabulary comes from " Xie Erman act " , unless buyer agrees to buy another product to the bargainor,means says, otherwise the bargainor rejects to sell some product) to its, belong to tortious. The apple once accused Microsoft general product is illegal before this " bind " together, borrow this to have unfair competition. For example, office and Windows are compatible degree highest, and the format is the documentation of Microsoft to have a pattern only normally, because this is founded very hard,replace a product. 90 time are in the century on me when the apple works, in the legal litigation that once participated apple and Microsoft deep, so I understand us very much is how to be certain at the outset: The behavior of Mic most popular selling dog stairs rosoft not only immoral, and whole even to computer user economy is harmful.



So, see the apple uses him nowadays in those days the method of detest will meet other company, because,claim even " we want to divide a cup of a thick soup " when so the decision eats off this one market, I feel special disappointment. If the a the most popular selling dvd discovery pple can treat ITunes as,cope with the weapon of Pure Digital and Palm, how can that prevent it to continue to march again other mobile recreation markets? How can other company have the power of investment again?



My saw with one's own eyes witnessed the double head forestall of Microsoft and Intel to cause how abominable effect to the innovation of personal computer. The hardware company of personal computer is disinclined to develop new function at all, because Intel can depend on his advantage clone any novel originality. And because Microsoft can depend on his actual strength to march the software domain with burgeoning any, because the motivation of this software company also was restricted greatly.



   Or the track of an overturned cart of serious step Microsoft



Malic action can be in likely also the negative effect with similar generation of domain of mobile consumption electron. So I think, the apple ought to allow any equipment to be able to resemble IPod euqally compatible ITunes. But this is not stem from morality and justice, also not be to comply with legal requirement, because such doing,be opposite however the apple is most advantageous, the reason is as follows:



To a successful company, need is faced with two the biggest menace, that is mixed conceitedly namely strong. Complacent more common, after all once an enterprise obtained huge success to be met somewhat lax, lost the motive force that becomes Wang Zhe thereby. But I think, sufficient reason believes, want Qiaobusi to still be in only, apple won't complacent. Do not cross the 2nd risk, namely strong, criterion more concealment. If is the poineering enterprise of a high-spirited and vigorous, this kind of behavior is completely understandable, and can accept. But if be a company that has acquired huge success,make such thing can be punished.



This has happened on Microsoft body. Had become tycoon of a science and technology when Microsoft when, still launch powerful offensive to IBM, this brought a series of lawsuit to Microsoft, bring about the person that superintend finally to spread out to its examine. Although won lawsuit finally, but the tall canal of Microsoft dispersed for this however old energy, and be forced to adjust strategy considerably. And since then, microsoft also is not the Microsoft pre dog crates large breed viously again. I think, if Microsoft can adjust strategy ahead of schedule, affirmation can avoid to take lawsuit, circumstances nature will be good much.



This is the condition with located now apple. The apple must realize, oneself had been laggard no longer, move however the ruler of recreational domain, and it is the big company with the rapiddest development of mobile phone industry. because of such, malic correspondence uses the administrative pattern of the shop to just can cause the attention of the person that superintend. If apple still the competitor that ITunes of have the aid of will come to atttack dimensions minimum, and always hope from other market " cent cup a thick soup " , that regular meeting produces conflict with the person that superintend. Differ with the competitor, the person that superintend has sufficient capacity to form harm to the apple.



The government expresses Aobama for many times, will encourage competition through legal measure. Besides, the processing attitude that sees an European Union buy Sun to inscriptions on bones or tortoise shells of the Shang Dynasty discovers not hard, this acti dog stairs for bed on basically is to protect European company. If the European Union can pass this kind of means to protect SAP and Bull, why that cannot protect Nuojiya with same way?



Apple, you do not need completely to hold a dominant position through establishing special connection with ITunes. The fact proves, the system that you establish almost excel is all adversary. The IPhone with huge amount(The mobile phone gets online)Application has been enjoyed alone by you, this won't be changed. Through opening ITunes, you can give up the apprehension of the person that superintend, l the best selling dog stairsest suffer antitrust,examine. Once encounter such checkup, can expend much energy and fund, and final result can is opposite likely your behavior makes more rigid limitation.



Steve, a little unlay accelerator, only such ability run more quickly. (Vessel grand)

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