[dispatch of Sai Di net] on June 21 message, according to foreign media coverage, the apple was exploded recently misdirect consumer, although achieve high level requirement but be not most environmental protection computer.
This Zhou Wu, the apple announces in the environmental protection that is the same as Dai Er computer contends for the get victory in battle, latter thinks malic misdirect consumer, exaggerated sex publicizes its notebook computer to be " the whole world most the notebook computer of environmental protection " . The Ceng Xiangmei that wear Er the national ad department of federation of bureau of national admirable trade (NAD) is complained, think the appl dog stairs and ramps e is used " extensive advantage is affirmatory " bespatter of existence of saying of this one ad is other the suspicion of the jotter product of manufacturer. After NAD investigated its advertisement, think among them acceptance is dark show malic jotter compares other trademark computer more environmental protection. dog stairs
After afterwards is investigated this, NAD this Zhou Sibiao shows consumer to be able to be by the apple on network and TV medium the misdirect of this one advertisement that broadcasts extensively. NAD proposal apple changes the environmental protection keyword in advertisement exaggerates with avoiding its demit, because this meets the most popular selling dvd discovery those who create customer indissoluble, think malic Mac machine is more advantageous than function of other notebook computer.
Environment of product of NAD use electron evaluates a tool (EPEAT) undertook evaluating to malic MacBook computer, will help consumer heighten the relativity understanding that affects to PC environment with this. The EPEAT of all fronts product that NAD shows an apple gives a mark really very tall, under dog crates large best buy photograph comparing the product of other manufacturer also did not reach coequal level really. The apple is considered as exclusive a manufacturer that reached highest EPEAT level. However, NAD discovers brand of a few jotter, the Portege series of such as Toshiba, the EPEAT grading that compares malic MacBook is tall.
The apple considers the opinion of NAD to undertake modification was not makinged clear making known one's position to advertisement word to whether be being met. But the commitment that a company spokesman represents to this enhanced an apple to devote oneself to to realize environmental protection product further, he says, "The investigation of NAD is a victory undoubtedly for fruit to Yu Ping, proved we serve as the whole world most the acceptance of computer of environmental protection notebook, the photograph of whole of all fronts product that at the same time NAD also confirmed t the best selling dog stairso M dog stairs for bed acBook is the same as other firm is compared is the world go up most the notebook computer of environmental protection.
Dai Er did not publish any comments to this. Blame seek profits the effort that apple of support of environmental protection organization is dropping the environment of its PC product to affect a respect to make. International green peace is organized (manufacturing computer fittings mixes the affects human health in the disuse before 2008 chemical raw material that Greenpeace International) praised malic place to make 2007 the acceptance of circuit board. Those chemical raw material include bromic fire retardant (BFRs) and pvc (PVC) . This organization states the etc that wear Er produces business to will achieve this one goal 2009, the campaign of environmental protection ad that the environment that at the same time the apple emphasizes PC product affects is worth to advocate very much. the most popular selling dog crates large
modern dining chairs
More the apple of environmental protection
This year in March, the apple was obtained in the appraise through comparison of company of environmental protection electron of Greenpeace not the rank of common, participate in selection company to include Dai Er, HP and associate. The product of consumptive sex electron with this will famous detailed list and IT company have a rank, the basis is its environment influence and the effort that make in circular recycle respect, and energy is used up and chemical raw material uses a case in the product.
Another blame seeks profits the spokesman Sarah Westervel of Basel Action Network of organization of sexual environmental protection points out, t dog stairs for car he apple may be the earliest make the PC manufacturer that reduces product environment effect, but no matter they have much environmental protection, of all notebook computer or toxic still element. A few circuit board contain trace lead and other and harmful toxin, the chemical material such as the cadmium in batteries is harmful to health also.
The senior analyst of GreenTech Media company holds chief editor Michael Kanellos concurrently to think, dai Er and the cast game that the apple resembled joining to do not have what meaning are same, because environmental protection is an ambiguous concept, determine very hard the environmental influence of all products. For example, the environmental influence of a jotter may include to assemble and unassemble the fuel such as the benzine that its use up and relevant other element. But if energy is used up,use common method wait for computation, the environmental influence of jotter is relatively minor. All computation 2006 occupies institute of efficiency of energy of Precourt of cite Stanford university, computer waste time can be domestic bad news can 1% , at the same time illume bad news can be held 26% ; Office bad news can be medium, computer was held 4% , illume bad news can is 25% .
Anyhow, dai Er and apple already devoted oneself to to reduce conservatory via realizing need gas is discharged and the notebook computer influence to the environment. Dai Erxuan says environmental protection can serve as a when cut company and cus dog crates large dogs tomer cost significant step, the apple also is environmental protection definition a kind of lifestyle to promote its IPhone(The mobile phone gets online)Wait for the sale of the product with Mac computer.
Author: Li Yijing
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