The apple ponders in Microsoft

Author: Ma Hui

Ministry of Microsoft Mac career (in Mac BU) active a flock of all the day to malic chance day 9 evening the Microsoft person of 5, while they are the user act according to actual circumstances of Mac, the best selling dvd discovery also be in malic machine infuse the blue blood of Microsoft.

　　 The apple ponders in Microsoft

"Every time I am communicated to malic company headquarters, put slow speed through he can reminding when turning, because have in the apple drive rapid president. " when Eric Wilfrid of general manager of department of Microsoft Mac career is interviewing swift end, speak. And one of important journeys of the travel that regards this as second Beijing, eric also visited store of flagship of apple of 3 lis of collect, with understanding Chinese consumer demand better.

In fact, no matter be private concern, still be working relationship, as the controller of all software that develop in the light of Mac platform and online product, the communication between Eric and malic high level and interactive far more than hereat. Ron Okamoto of malic company vice president conceals the admiration that works to Microsoft none, he evaluates Office For Mac 2008 to be " approximately perfect " product: "To Mac user, can not have with PC user seam share Office 2008 dog crates large strong file, let a person feel special excitement. Let a person feel special excitement..

memory laptop toshibaMicrosoft and apple are the company that there is cacique temperament inside respective domain. Hear Microsoft when people this name, perhaps won't think of the world-class technology product of Mac platform. In fact, the office software that ministry of Microsoft Mac career develops and online product can cross platform to provide the user experience of reliable compatibility and similar Mac machine. Come 25 years, microsoft already gave software of a lot of office in the light of Mac machine development. , there is what exceed 3/4 almost inside the Mac machine that is gone out by the sale, contain Mac Office. This brings the battalion of 350 million dollar every year to close for Microsoft, create the profit of 200 million dollar.

"Serve for collective user. " make between the company of these two different styles, producing wonderful chemical reaction.

Day does not fall TEAM

Microsoft Mac BU is an apple scale is the largest besides the company dedicated the group that develops at Mac machine, the group of nearly 230 people distributings to cheat heart, Silicon Valley and Beijing in Microsoft headquarters thunder most popular selling dog stairs . "What 3 groups cooperate is very close together, resemble propping up 3 legs that have bench. " Eric says t dog stairs and ramps o the reporter. For the angle from contented demand, eric thinks this kind of dispersive type is developed more more advantageous than be being centered in a group.

"This is concept of development of a kind of whole world " . Although be 3 " fulcrum " it is however " a group " , basically be in charge of the development of core technology. In courtyard of Microsoft Asia project, main research and development includes the long-range desktop control of Excel and Mac version; In Redmond basically be Word and Messenger; In Silicon Valley it is Power Point. And in Japan and Ireland, the job that basically undertakes this locality is changed.

Accordingly, group interior also had a view: The sun of Mac career ministry won't fall -- because of the United States, Japan, Ireland, Beijing, global person is working.

Resembling in the everybody of Mac Bu is the life be in Microsoft " alien " , at the same time they are an organic whole with the environmental be in dvd discovery 4 harmony all round again. In this small tissue, each member is malic user, everybody has various malic opportunity. "Only such ability understand malic user what to need truly, help people complete the work better and with people cooperation " . Eric thinks, although the demand of the user of PC and malic user has a few distinction, but, their appeal to beg the question that wanting to solve t the most popular selling dog stairs he job to go up centrally finally, and better with friend communication, of need is similar experience.

Concern besides the collaboration that keeps very good with malic company, in Microsoft interior, the cooperation of the other group such as Mac BU and Windows Office, Windows Exchange, Windows Sharepoint is very close also. Communicate software to develop the problem such as compatibility at ordinary times, also share development natural resources and market resource at the same time.

And in the large organization that is in Microsoft, the flow of the personnel of Mac BU inside and outside is free and open. "The member of the other group that is interested in Mac can come to Mac BU, other groups also may turn later. " this kind of means makes the employee of each project groups is based on Microsoft already the software with same Microsoft close interior develops technological process, assured the innovation dynamic flow between the branch again.

　 Be born for I

Can say, from at the beginning, of Mac Bu building is the evolution with Office product history hand in those who tangle together.

1984, microsoft rolls out Word 1.0 For Mac. 1987, microsoft rolls out PowerPoint 1.0 For Mac, made full use of the graphical function with Mac machine rich platform. Till 3 years hind, powerPoint just is released on Windows platform.

August 1997, exhibit in Macworld on the meeting, sidifu Qiaobusi announces malic company presiding apparitor: Malic company and Microsoft amount to the cooperative agreement that becomes by a definite date 5 years. According to the agreement, microsoft designs software of appropriative Office office for the Mac computer of malic company, malic company binds IE browser inside all machines. Besides, microsoft still purchased malic company value the stock of 150 million dollar, regard pair of apples as the investment of the company. After this up to now, malic company still is continueing to be based on Office office softwa dog crates large best buy re of the apple with Microsoft.

"We have very good knowledge to the demand of Mac user. They ask to be mixed simply on one hand use easily, ask the interface is beautiful again on the other hand, and this at 2 o'clock actually a lot of moment are not aimed at a technology. Our product should satisfy the customer of Mac truly, this is about to understand them after all what to, unaccustomed what like truly, we should do all s dvd discovery best buy orts of hypothesis, go studying best experience. " Eric expresses, want to be used easily simply to achieve, want at the same time a bit beautiful, macBU used the technology of a lot of graphs, the technology of animation.

Although the apple also rolled out his office 2005,cover an Iwork. But the Office For Mac of Microsoft still is in show to the trend grows. Be in for client of outspread Mac Office IPhone(The mobile phone gets online)The functional requirement on platform, microsoft tries likely even to develop application on IPhone.

　 Originality Microsoft

Malic product all along in order to design get victory. And the group of ministry of Microsoft Mac career is full of originality likewise.

In Mac BU when 10 years of celebration, the employee of Mac BU people give oneself a special gift: After they handle Icon icon with Photoshop, reoccupy Excel design gives combination spelling a plan, stick at will with what dropped 1336 pieces in all, spell a graph hugely to appear was in on the window...

"This is a group that is full of originality and passion, a lot of good ideas are to result from the application on Mac. E.g. PowerPoint, including a few Table of Excel is from what begin above Mac, next group of Office For Windows feels very good, they also use the past. " Eric to reporter introductio the best selling dog stairsn.

Be in China, the Mac group that is located in courtyard of project of Beijing Microsoft Asia has reached 34 people, these employee include Chinese this locality to have the employee of experience, stuff of American cadre already, still having is partly greatly very speak from the college clever and the youth that is full of enthusiasm. And no matter be,be in the United States, no matter be Chinese or foreigner, mac BU member has two to be nodded jointly, that is a group cooperation and it is a center with the client.

"Because consumer was to select an apple already, chose Microsoft again, how to go satisfying the requirement of these users, achieve the goal that they want, it is the point of a basis that two companies work together. It is the point of a basis that two companies work together..

For Microsoft and the user with collective apple, mac BU resembles " act according to actual circumstances " sartorial, preserving the design that has malic temperament on one hand, maintaining those who have Microsoft feature on one hand " blue air " innovation.