Sunday, January 15, 2012

Poineering state records: Intel investment is quickened

Xu Chengyuan is in it may be said is successful 2009, he 38 years old is in preferment Intel invested on June 10 (president of division of Intel Capital) China, be fond of expensively again one week later child. He can plant this completely the accelerator that beautiful mood changes Intel to invest development. The abidance that is based on pair of China markets is valued, executive vice-president of Intel whole world holds Intel concurrently to invest president Suaiwen (Arvind Sodhani) Xu Chengyuan this president " move " Beijing, its predecessor Zhang Zhong all the time permanent Hong Kong. This invests stimulative Intel the ministry to follow the cooperation with other business closer section.



August the first ten days of a month, su Aiwen of Xu Chengyuan for company turned in and other places of Hangzhou, Beijing circuit, a word kept before latter returns the United States, "Chinese economy is first-rate, we need to invest more project. " Xu Chengyuan had gathered " old " , " in " , " green " 3 generation 7 group members: Zhao Mujie, close reach and he himself worked 10 years or so in Intel, it is Intel investment is absolutely " old person " ; Rao Hong and Wu Ronghui are " middleaged clique " , they had shown their actual strength with many projects; Entering the Li Ping that is less than a year of time and Sun Xiaoguang is " the youth is sent " , looking forward to can as soon as possible " proof " oneself.



   Illuminative period " old person "



1999 Zhao Mujie makes Asia-Pacific division before manager of the first investment, intel investment has been can'ted restrain telecommunications of Sohu, Hong Kong invested to be filled with the project such as the division in China. At this moment, xu Chengyuan still is in peacefully North America invests a job, can be away on official business to China by the clique now and then, and close reach still hold post at general and electric. Intel investment still does not have a group in China i most popular selling dog stairs n those days, investment Sohu this one case, more it is Shi Renying special Tony Jansz of president of division of Er investment Asia-Pacific and Eric Levin two contribution. Only Zhao Mujie holds to in the group member with the most inchoate area of Intel investment China up to now.



Was regarded as the first year of an era or the reign of an emperor of Chinese venture capital investment by a lot of people 1998, intel invests to the strategy of Sohu also open the big screen that its invest business to develop in China. After be contacted with Tony and Eric, zhao Mujie decides to join Intel to invest. "They speak of this industry be full of a challenge, and it is the new field that developing in China, I feel very charming. " oneself choice before she reviewed 11 years, she already worked 10 years for ABB in China in those days. The Zhao Mujie of ancestral home Zhuhai is typical " banana the most popular selling dog stairs person " , having the Chinese's face, actually is Canadian.



After-thought 1999, popular topic is a joint ventures, the thinking mode of people is mostly " you win me to be defeated " or " I win you to be defeated " , talk about to who accuse every day. Zhao Mujie explains to the person Intel invests not to do a joint ventures ceaselessly, also do not beg accuse, it is a small strategic investor only, hope " double win " . She still participates in the seminar that organized Intel investment and Nasidake a few times to cooperate, publicize concept of venture capital investment, through several years, people just begins to accept the concept that small equity invests. Active in home at that time VC, namely Asia-Pacific of soft silver, IDGVC, Chinese vessel, Hua Dengguo border and in wait for a few via closing.



Add initial stage, zhao Mujie cooperated a colleague to make a few investment, very fast her take charge of a department alone invested inferior letter. "The sort of sense is very good. Inferior the China that the letter should be the first to appear on the market in Nasidake demesne enterprise, also be Intel investment China area quits a project the first times. " memory goes, zhao Mujie still sighed with emotion a few years that each days medium to be full of new move. She compares one of complacent projects in recent years is golden hill software (HK 3888) .

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Invest Chinese area as Intel most " old " employee, she was experienced 1998 ~ the Internet upsurge 2000, 2001 ~ the VC cold winter after bubble is undone 2002, the VC that begins from 2003 revives, 2008 constrictive, with Intel investment stands fast together, adjust what invest strategy only what change among them ceaselessly. The directest is, intel investment is with its his orgnaization closes more before cast, get rarely cast. And after Internet bubble is undone, VC industry begins constrictive, the fund that establishs before is very much disappeared, intel investment was beginning to get at this moment cast.



Look in Zhao Mujie, the Intel investment with abundant actual strength is just like a many round of racing bike, although sometimes little one " tire " or change " tire " all the same can a bit is insusceptible, continue to run quickly. Because,also be of whole mechanism it is mature to be mixed soundly, no matter be legal clause or financial analysis, every investment must be passed inspect a process meticulously in the round, it is difficult course even to place investment firm, some companies do not understand even. But although trival, she still insists to follow this course strictly, accomplish investment all the time till committee is satisfactory. The result that this kind of operation brings is: Although be when the market is stagnant, the project that Intel invests also did not give big question.



   Return home from abroad



Close to reach and make Cheng Yuan join Intel to invest than Zhao Mujie Chi Yinian, work of land of the home in coming is late however several years. Worked 9 years here likewise, it is after foreign market invests a few years ability changes China to the market likewise, different is closing the focal point before reaching is southeast Asia and Australia, and Xu Chengyuan is in North America. plant lights



2000 around, IT industry is very intimate, intel investment dog crates large best buy also is made up in rapid development and enlarge, close amount to achievement to be joined in this year. He delivers state of major now southeast Asia, a lot of entrepreneur and hope of the person that do poineering work can make full use of IT technology, they see industry of new energy resources, medical treatment has a lot of opportunities and development latent capacity. "I feel every country has its investment masterstroke and key field, the characteristic that understands local society just can find equaler investment opportunity. The characteristic that understands local society just can find equaler investment opportunity..



Almost meanwhile, was born at the Chinese Taiwan, Xu Chengyuan that grows in the United States to join Intel to invest at san Francisco, begin to invest in North America. Look in Xu Chengyuan, the industry of American venture capital investment 2000 and 2006 ~ the China between 2007 very picture, a lot of people are in financing, a lot of people are investing. But begin the market to change from 2008, appraise value begins to drop, good company is not willing to go financing, poor company be in harmony is less than endowment, investor becomes conservative rise.



"Industry of venture capital investment grew ~ quickly 2005 2003, every day new fund, new person comes in. " Zhao Mujie describes Chinese venture capital investment to go so that high point. Be in this period, close to reach and make Cheng Yuan come to inland. In September 2004, xu Chengyuan returns inland from North America. It is to hope to be able to leave the parents in Taiwan a few closer, 2 it is internally market very have fun at. He thinks he returned inland to already had bit of evening 2004, "2003 just is best opportunity, competition still does not have overheat in those days, the price of investment is more likely. " after 3 months, he and Zhao Mu Jie completed the first project after coming to Beijing together -- Beijing beating science and technology (advocate course of study is mobile phone application software, hind be bought by company of a Taiwan) . Again later, chip designed force of manufacturer Zhuhai fire to land Nasidake in November 2005, golden hill software appeared on the market in Hong Kong in October 2007, a8 music (HK 0800)2008 year hang out his shingle at Hong Kong, it is the item that makes deal with flourishing deep.



Be in likewise 2004, because the individual's interest is liked, close reach begin to be in college of Hong Kong city attend in a advanced studies is psychological. "Psychology can give a person a pair of good ear, make you are willing to spend time to go listen respectfully. " begin his permanent Hong Kong from 2005, basically be in charge of the investment of Chinese inland, f dvd discovery 4 amouser investment project includes east soft group (SH 600718) .



Intel investment has taken many roundabout way before, if invest 1 million dollar to be able to be made an appointment with with target company tack, do not be willing to throw one cent money more again, and east soft group in this one case, intel invested 4, 0 dollar. The investment limits that took up the post of in-service Suaiwen to invest Intel in March 2005 expanded preparative IPO is mixed already the company of IPO, no longer bureau be confined to is inchoate newly established project. Close reach a contact east soft group is 2006, latter already was to appear on the market company, intel is noted finally endowment hold 5.8% , become one of its strategy partner (up to now still hold 4.25% equity) . This is to be below external environment change, intel investment adjusts his politic example ceaselessly. Close reach special appreciation and respect east soft group president Professor Liu Jiren, "He has vision very much, be willing to share experience with someone else " , often become so " day of technology of Intel investment innovation " with the Intel company the specially invite honored guest of other activity.



"Investment experience of 9 years let me acquire a lot of things, the job can invest in Intel such long, because,be I ' addiction ' . " close amount to accepted theory or formulation, his him regret everyday time is used not quite, take care of a family without enough time.



Jump in-housely turn



brass faucetOf 200 million dollar " Intel invests - Chinese technology fund " held water 2005, just meet like a raging fire of market of Chinese venture capital investment. This year, kuang Ziping leaves his post founded to open bright achieve cast, and make dominant of Cheng Yuan criterion the first round of investment that corresponds to La Xun, a year many later, make the 2nd round of investment that persuaded a surname to participate in pair of La Xun to correspond again. Right now Wu Ronghui accomplished Chinese area chief inspector in ministry of Intel company capital, new challenge needs very much on the career.



As Asia-Pacific headquarters only one knows the stuff of outback market, wu Ronghui was sent to come back to build Chinese capital department 2002, from 0 begin to accomplish 7 people group all the time. Wu Ronghui thinks Intel is worth her " linger " one of main reasons of 9 years are the company is willing to offer new challenge and opportunity ceaselessly to employee, want you to be willing to try only, can ask to exchange branch. Wu Ronghui turned to invest a ministry from capital ministry in November 2005.



To professional female, need to balance the job and family more, intel invests the requirement that took care of Wu Ronghui. Her gentleman is Xiamen person, the plan after going back to the motherland answers Xiamen to do poineering work, she hopes to follow. Of course Xiamen is in position of domestic economy developing is more and more significant also, cloth dot is here OK also all round radiation area.



Wu Ronghui was finished early or late right new abstruse mix especially happy the investment that take. Be in low confuse 2008 second half of the year, she Hai Kangxin of decisive investment outlook and silver-colored river electron, make oneself project amount increases ceaselessly. She thinks, "Before the crisis, industrial capital has long sex more than financial capital. Industrial capital has long sex more than financial capital..



Be worth what carry is, looking at Hai Kangxin and silver-colored river electron invest with the RMB, the item charging in including to make the Zhejiang of dominant flourishing deep also is such. Before this Intel invests basic it is to use dollar investment, because see home market exits a mechanism to be mixed in work up,mature, begin to try RMB investment from 2007. "We hope more companies can appear on the market in home, can on the spot blossoms and bear fruit. Had successful experience, we can do a RMB to invest with larger proportion. " Wu Ronghui says.



These two projects special also the strategy of digital medical treatment that accords with Intel investment: Looking at what Hai Kangxin does is hospital ERP system, digital medical treatment is silver-colored river electron one of Wu of 3 great undertaking. Rao Hong calls Wu Ronghui " the expert of field of investment of digital medical treatment " . Look quiet and effeminate Wu Ronghui to like sport, she feels the pressure that does investment work is greater, proper motion is very good adjustment.



   IT technology " inbreak " new energy resources



2007 the beginning of the year, rao Hong becomes the partner of Prime Capital, be in charge of developing business of financing of its illicit collect. At this moment, medical treatment and field of new energy resources also make investment popular. In the project such as in sight Hai Kangxin, intel found the combinative place of medical treatment industry and oneself strategy, and look in Xu Chengyuan, the generation that is field of new energy resources only to the investment of solar energy, wind energy invests, intel investment is intervening the 2nd generation of new energy resources invests upsurge actively -- intelligent electrified wire netting, use IT technology in the sources of energy to transmit namely on. "Ammeter of intelligent electrified wire netting, intelligence attributes production trade not just, closely related the software that uses among them, chip, hardware and IT. IT technology improved the efficiency of electrified wire netting, this kind of enterprise can satisfy the financial redound that Intel invests already, match with Intel company photograph on the strategy again, it is perfect union. " Rao Hong says, he expects to assume a field of investment new energy resources this one important task, and already dominant to the sources of energy storage company is collected can the investment of science and technology.



2007 the end of the year, rao Hong joins Intel to invest. Before this, rao Hong is participated in in Beijing founded image international group, this company acquired the investment of IDGVC and sea accept Asia. The experience that he thinks to do poineering work lets oneself have a lot of common languages with the person that do poineering work, this kind " chemical reaction " the communication that conduces to both sides and confluence.



With Wu Ronghui, intel investment also helped Rao Hong acquire the balance of the job and life. Choose to do poineering work in Beijing in those days as the Rao Hong of Shanghai person, because copartner is in Beijing,be, and after joining Intel to invest if he wishs permanent Shanghai, "The company supports very much. " the brightness that father love is full of all over when the dau most popular selling dvd discovery ghter that he mentions himself 5 years old, his parents also is in Shanghai.



The card game of popular in investing a circle heart city playing cards, this also is Rao Hong is looking book and swim one of hobbies besides. This kind of game relies on mental arithmetic, two kinds make a way: One kind is essence of life calculates model, calculate probability according to card face, money is put more when probability is high, when probability is low put less do not put money even; Still one is plant is every deputy card presses bit of penny, won of course it may not be a bad idea, how much be defeated by to also do not have a deficit.



This kind plays a law to follow investment actually very relevant, investment also is the successful rate that joins a company in computation, it is clear to calculate ability decides how to much invest, this is essence of life calculates model investment style; Also investor dare be betted, want this company to have the opportunity that rushs forward only, without giving thought to appraisal how many, dare dog crates large breed invest. Rao Hong evaluates him is without doubt essence of life calculates model, according to probability ante. This also is him actually the style of all colleagues. "Intel invests all the time with rigorous and celebrated, had not given blunder, we are relatively conservative in investing a process, can do a lot of homeworks, fulfil his duty to investigate can do thorough and in the round. " Xu Chengyuan so say.



   spring poolNew group new opportunity



In September 2008, laborious boasts city and Xie Guantai leave Intel to invest, join in downy capital. Begin from 2003, new fund enters China in succession, if organic meeting goes managing a new fund,many investor think, have a lot of challenges but redound does not poor for certain. Intel investment also was adjusting incentive mechanism in time right now.



Li Ping and Sun Xiaoguang are entered very quickly, fill what two people stay is vacant. Of coincidence is, these two new investment inspector general are to left China 1988 likewise, after heading for American study, stay in wall street to work. Invest as Intel " new personality " , want to spend time of on a few months to understand situation of Intel company interior first. And the business that should know whole Intel company and ministry of each product career, the person that reachs suddenly to coming first is a not small the best selling dog crates large challenge.



"Company itself is in make new business, branch, way ceaselessly, understanding is a never-ending process. " Sun Xiaoguang says, he contacted TV of a few numbers recently relevant enterprise, he thinks on service of digital TV platform home has a lot of blank, if c the most popular selling dvd discovery ontent is offerred, technical reformation, the form cost body of this zoology environment is the process that the family digitlizes, and one of main strategies that this is Intel.



Although 2008 the end of the year just returns inland, sun Xiaoguang does not think this is bad turn. The investment case that he says numerous like Tecent, royal, cent geometric ratio is more classical is made when VC industry is stagnant, he also believes what Buffett says, "When others fears you want greedy, when other people is greedy you want fear. When other people is greedy you want fear..



Be in Shanghai with Sun Xiaoguang be stationed, li Ping joined in in November 2008, his attention is business affairs of digital media, electron mainly, return according to needing him will increasing the investment that participates in software domain. Look in him, every Chinese city has his characteristic, and Shanghai collected company of a lot of medium. When he is seeing project of a few media, always need to evaluate it whether the mobile Internet equipment with Intel (be identical of photograph of strategy of MID-Mobile Internet Device) .



Look in Li Ping, domestic electron business affairs still has very great investment opportunity, at present the industry still is in go up in electronic business affairs " build a highway " primary level. And the efficiency that Intel can promote electronic business affairs tiring-room through cloud computation, can offer software solution for them, also can offer personalized solution for company of large electronic business affairs. "Original a few months, I know the character that Intel invests mainly, contact deep extensively with business section, see them have what new technology, new product, have the service with appropriate what and solution. " Li Ping says, "I have second half of the year a few law case need to look close. "I have second half of the year a few law case need to look close..



Before new personality is entered, intel invested to establish dimensions to be 500 million dollar again " Intel invests - II of Chinese technology fund " , in dvd discovery vested to collect in succession can the project such as the science and technology, science and technology that achieve increase, Kang Xin looking at the sea. Development of industry of venture capital investment already was experienced two rounds up to now low fan, intel investment never stops investment however, what still join a company in firm support.



"I begin these two months again busy rose. " Zhao Mujie says, the project that she pays close attention to all the time had new activity, the person that do poineering work is willing to be contacted more, the price also had become loose. Good! The opportunity already arrived! Before 2005 full inside 4 years of time, intel investment just is cast in all 4, 0 dollar, and the 200 million dollar that took out 2005 used 30 months to go out with respect to the flower only, is this supports 7 people new group nowadays the investment that can you complete 500 million dollar with rapidder rate?

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